Season 1 Episode 24 | Aug 30, 2025
ITP Awareness Month: Why September Matters and How to Get Involved
In this special episode of Bruised but Not Broken: Living with ITP, we celebrate ITP Awareness Month with PDSA President & CEO Caroline Kruse and Director of Outreach and Community Engagement Melissa Hilsabeck. They share why September is such an important time for the ITP community, from lighting monuments purple around the world to uniting patients and families through events, stories, and support. You’ll hear how awareness campaigns began, what’s planned globally this year, and simple ways anyone can get involved—from wearing purple to hosting creative fundraisers. This uplifting conversation highlights the power of awareness, community, and connection in turning a rare disease into a recognized cause.
PDSA Resources:
ITP Awareness Month Social Media Toolkit
Light up your local monuments purple
Join a Pump It Up For Platelets! event near you
Access the 2025 ITP Virtual Conference sessions with your PDSA membership. Check your email for your login credentials. If you’re not a PDSA member, joining anytime in September will ensure you can access the recorded sessions.